David
Boy there sure is some serious misunderstandings going on. At least I know you aren't a jerk

Yes, go and ju have MANY different meanings, depending on the context. And the words we use in English may or may not give an exact translation. So when I say go vs. ju, I may mean hard vs soft, forcing vs yielding, aggressive vs gentle, etc, etc. If you were in class with me the other day (several Saturdays ago), you would know that I am on track.
We were teaching some beginners a rolling break fall, and some wanted to know why they couldn't just do the traditional aikido roll. So....I grabbed the questioning student and I.... No, I wasn't being mean, but I demonstrated the classic jodo shoulder throw. "Ooooohhhh", he says as he peels himself off the floor like Wile Coyote.
But then I digressed a bit and showed the students how the shoulder throw is not a "strength" technique when done properly. There's this 250 + pound student in our class who COULD just pick you up and slam you down or throw you out a window. But what I do (because I'm basically lazy) is that I undercut the center of gravity. By stepping, turning, and crouching while pulling on the arm/shoulder, I do not have to lift the person at all. All I am doing is rotating them in space. THIS is what I mean by gentle (soft, yielding, whatever) way. Just because I am lazy (I like to call it "smart" or "skilled") in how I apply the technique doesn't mean I don't put a real hurt on the person when they slam down on the ground. By the time they are back-facing-ground, I have the option of "helping" gravity do the rest of its work. Ouch!!
No, David, no girlie men in OUR manly dojo! See how firm MY wrist is?
Bill Machoman Glasheen